Large amount of money buying a luxury only for the dip Guizu Qi

Athletes and brand-name goods have been plagued recently is that people talked about topic. China’s reform and opening up, brand-name as the tide of the influx of foreign goods. Only that people are still confused about good and bad, the crocodile, Nike, Adidas and even pay homage to Goldlion as a super brand, while the businessmen Zeyi high price to sell these products severely gain. In the 1980s, Lufthansa Shopping Center, an alligator shirt actually bid 1000 yuan, while similar products sold in Hong Kong, 200 Hong Kong dollars. 20 years ago, 1000, their purchasing power is huge, if used to buy a house, which is equivalent or even more than the current 10000. Buy really not as good as the first line to buy bricks. It was finally discovered that there are popular brands with brand-name luxury brand distinction. The focus then turned to fashionable high-end products, such as Louis Vuitton. Louis Vuitton in the 1990s stationed in Hong Kong after 2000 stationed in Beijing and Shanghai, and now there are many stores in mainland China. That specific LV monogram pattern gradually known. LV often celebrities and athletes for advertising purposes. We are familiar with the size of the star-wai, Agassi and Graf, Kournikova and Sharapova, as well as England star David Beckham, are LV users and guest of honor. LV claims to combine fashion and sports model.

Now, China’s athletes are in love with LV. It is reported that Yang Wei in Hong Kong Airport toting LV bag, Xiao Qin had been to sweep goods shop in Tsim Sha Tsui, LV, LV Shuitong Bao Guo Jingjing loved ones, while the whole body wrapped LV Liu Xiang is the new fashion. LV trend in China is quite an atmosphere.

Annie Leibovitz for which pile design LV

Bankruptcy crisis broke the previous world-renowned photographer Annie Leibovitz, came for the LV surgeon design package shall be touched because the rush to seek temporary diverted until now? Wrong! In fact, this is because the Red Cross would like to congratulate the 150th anniversary of birthday, LV particular hired the six different areas of celebrities, including photographer Annie Leibovitz, music, and composer Gustavo Santaolalla, fashion designer Marc Jacobs, an international chef Ferran Adrià, contemporary artist Damien Hirst, as well as the fifth-generation descendants of Louis Vuitton and Special custom-made head of Patrick-Louis Vuitton, along with a unique custom designed products, this 6 Customized packages will be November 17 at the London headquarters of the LV at the “l’Excellence du Savoir-Faire” charity auction bid, the proceeds will be donated to the Red Cross, and in the period before the auction, which will be 6 Customized packages around the world on display for the Su – Forbes and the preview of the Louis Vuitton customers.

Forced out of the “diligent” brand agent

While the brand’s style is Japan and South Korea, or Europe and the United States, but it does not mean that the corresponding brand from Japan and South Korea, or Europe and the United States. There are agents revealed that sub-agency brand in many ways, one is brand and product design have come from outside; the other one is for only the brand, but the design and production of both agency side on their own operations; other is Wenzhou their own trade marks registered abroad, back domestic operations. Reporter also noted that some agents agency’s brand, in fact, on the establishment of operational headquarters in Shanghai, Guangzhou, Shenzhen and other fashion forward cities, and the operation of corporate CEOs is the brand agent, brand agents, or relatives.

In the eyes of the industry by the agency side of the brand is not necessarily operate than direct from the operation of foreign brands of the poor, some of the brand in Wenzhou was very successful, like the EU when the force of thousands of fliers about meta-level mall kiosk. Brand name agents that a brand will not be accepted by Wenzhou people, in addition to the brand have a certain image of the requirements, more importantly, consumer product design, ability to follow the rapid changes in Wenzhou.
As for those who actually come from foreign brands, brand agent from getting goods as much as possible to keep fashion trend. “Quarterly product launch, I get the most ahead of all the clothes designed to counter sale of Wenzhou,” LV Wenzhou Fashion Agents, said Chen Chin-earth. The brand is one from France’s second-tier men’s brand. However, agents of Wenzhou, Wenzhou consumer “boom” gas sure is not entirely rely on feeling, they will have on its agency brand sales data analysis, feedback to the brand side of the designer, to design a more consistent Wenzhou taste of clothing. Allegedly, according to feedback from the market in Wenzhou, Zijin Philip’s season has represented some of the brands Miss, sometimes custom-made specifically for the market in Wenzhou, in the order for reference of their choice.

LV star endorsement: Do not grab the product thunder

With the star endorsement, subject should be allowed to star in the brand, rather than the brand attached to the body in the stars, it is definitely are two different results. Many international top brands, when the use of star endorsements, and often not going to show star bright side, but rather demonstrate its side of ordinary people. Mikhail Gorbachev, Louis Vuitton, for example the use of endorsement advertising, the basic scenario is a dark sky, run-down of the Berlin Wall, black, old-fashioned cars, the lens, the Gorbachev After that, ride through the Berlin Wall, LV bag lying beside him, his right hand holding the door handle, his eyes look to the vehicle, showing a decline of a hero tired mind. While carrying an LV bag is a very natural state, people will remember the LV because of this advertising consumer scenarios, rather than focus on Gorbachev’s body. There are many brands to use star endorsement, when the usual pattern is holding a star endorsement product, and then shouted the product brand name, or pranced, finally played the brand slogan. The direct effect of such advertising is that people often remember the star, ignoring the brand, because in such a scenario, the star’s weight is far greater than the brand itself. Stars in line with the brand to the scene, let the star to become a protagonist of the story is only possible to show the brand’s style, otherwise it is easy to fall into stereotypes.