Forced out of the “diligent” brand agent
While the brand’s style is Japan and South Korea, or Europe and the United States, but it does not mean that the corresponding brand from Japan and South Korea, or Europe and the United States. There are agents revealed that sub-agency brand in many ways, one is brand and product design have come from outside; the other one is for only the brand, but the design and production of both agency side on their own operations; other is Wenzhou their own trade marks registered abroad, back domestic operations. Reporter also noted that some agents agency’s brand, in fact, on the establishment of operational headquarters in Shanghai, Guangzhou, Shenzhen and other fashion forward cities, and the operation of corporate CEOs is the brand agent, brand agents, or relatives.
In the eyes of the industry by the agency side of the brand is not necessarily operate than direct from the operation of foreign brands of the poor, some of the brand in Wenzhou was very successful, like the EU when the force of thousands of fliers about meta-level mall kiosk. Brand name agents that a brand will not be accepted by Wenzhou people, in addition to the brand have a certain image of the requirements, more importantly, consumer product design, ability to follow the rapid changes in Wenzhou.
As for those who actually come from foreign brands, brand agent from getting goods as much as possible to keep fashion trend. “Quarterly product launch, I get the most ahead of all the clothes designed to counter sale of Wenzhou,” LV Wenzhou Fashion Agents, said Chen Chin-earth. The brand is one from France’s second-tier men’s brand. However, agents of Wenzhou, Wenzhou consumer “boom” gas sure is not entirely rely on feeling, they will have on its agency brand sales data analysis, feedback to the brand side of the designer, to design a more consistent Wenzhou taste of clothing. Allegedly, according to feedback from the market in Wenzhou, Zijin Philip’s season has represented some of the brands Miss, sometimes custom-made specifically for the market in Wenzhou, in the order for reference of their choice.
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